The Difference
Nook relentlessly questions how to make our products healthier, safer, and smarter.
In creating the most considered infant bedding system, we define the following 6 critical
points parents should recognize when building a safe and healthy crib:
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Why considered matters
Infants spend the first three-quarters of their lives sleeping. During this growth period they develop critical cognitive and physical abilities. To facilitate this development, Nook relentlessly considers the impact of every material and manufacturing decision in all of our products.
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How Nook does considered
Every material, manufacturing process and detail is micro-analyzed to make sure it provides the utmost in breathability, non-toxicity, comfort and convenience. We depend on our Board of scientists, designers, and parents for consistent innovation and new technologies. Nook does not compromise on product standards. If we can't find the material or process necessary to deliver the healthiest night's sleep, then we create it ourselves.
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The alternative
Standard infant mattresses tend to focus on one benefit: organic, firm, double-sided, hypoallergenic, inexpensive, etc. Nook is the first to consider how we can do all the things necessary to provide the longest, healthiest and safest night's sleep for infants.
